GE Lighting has widened its motorized window shade lineup with new sizes, fabric options and a reverse-roll configuration, and the expanded range is offered built-to-order and continues to support Matter, AppleInsider’s Smart Home Insider podcast reported.
Product scope and sizing
The refreshed offering is targeted at larger windows and broader installation needs. The new sizes cover widths from 28 to 72 inches and heights from 35 to 110 inches, AppleInsider said. GE Lighting also added new fabric choices and a reverse-roll option for applications where the fabric rolls toward the window rather than away from it.
- Matter support: the shades remain compatible with the Matter smart-home standard.
- Built-to-order: shades are produced to the specified dimensions rather than offered only in fixed retail sizes.
- New sizes: widths 28–72 inches; heights 35–110 inches.
- Pricing: models start at $299, as reported.
Dealer and installer implications
The move to built-to-order sizing and expanded fabric options will affect ordering and inventory practices for dealers and integrators that specify motorized shades. The product’s Matter compatibility positions the range to interoperate with modern smart-home ecosystems that support Matter devices without requiring proprietary bridges for basic control and automation.
| manufacturer | product | key features | starting price | availability |
|---|---|---|---|---|
| GE Lighting | expanded smart shade range | Matter support; built-to-order sizes (28–72" W, 35–110" H); reverse-roll; new fabrics | $299 | built-to-order |
AppleInsider’s report presented the expansion alongside other smart-home developments discussed on the podcast. The published details identify the new size bands and the reverse-roll option, and specify pricing from $299. Beyond those specifics, the announcement did not provide additional technical specifications, distribution-channel details, or lead times for custom orders.
For dealers and installers, the updated offering from GE Lighting represents another Matter-ready motorized shade option to consider when planning whole-home automation projects and retrofits that require tailored window-covering dimensions.
